The Lego Group Drives Continuous Improvement Using Feedback

The LEGO Group uses the Medallia platform to closely measure customer experience and react quickly with intelligent action. Thousands of employees of The LEGO Group across multiple business areas use Medallia’s intuitive and easy-to-use solution to keep abreast of customer feedback in real-time and engage with customers. The Medallia-powered customer insights program has resulted in greater customer satisfaction, improved Net Promoter Scores® (NPS®) and increased revenues across brick-and-mortar and online LEGO stores.