What customers expect from financial services providers has changed dramatically with the emergence of
disruptive trends and digital transformation. Today’s customers want more seamless experiences, with 66%
expecting companies to understand their unique needs and expectations.
Discover how to elevate your customer experience with Salesforce’s latest e-book, “Hyper-personalisation:
Key to the Future of Digital Banking in ASEAN”.
You’ll also learn how leading financial services firms like AXA Singapore and UnionBank of the Philippines are
driving personalised engagement at scale.
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