The transition to a smart, automated approach to product development and manufacturing—to develop higher quality, more innovative products faster and more cost-effectively in response to competitive pressures— affects everyone in product development, but may have the biggest impact on the role of analysts. As manufacturers pursue strategies that emphasize increased innovation, automation, and throughput across
their product development and manufacturing organizations, analysts are being asked to take on additional
roles beyond final design validation and evaluation of product performance issues, and become more directly involved in simulation-driven product development.
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